10 Tools that Uphill Social Media Business Profiles
Establishing the brand identity in the market, as per the current trends, is similar to dodging a bullet. With so many trends, it has become a cut-throat competition to sustain the identity in the market. Today, more than 43% of the global business fraternity exists on social media. This isn’t about being popular among clients but technically, it is a part of running the business. And, it is undeniable that running an online business is not everyone’s cup of tea.
Managing the online business is all about sitting in front of the laptop/desktop and handling social media by postings feeds. Furthermore, it demands ample time for producing content and creating the right design to publish it correctly. But things do not get over with all this. Still, you got a lot of work to do like monitoring all mentions and embracing the praises and criticism.
In every manner, social media marketing is essential for every brand. This makes it credible among consumers for prolonged commitment. But, hang on because Rome was not built in a day. Immediate credibility acquisition is daunting indeed. There’s a simple way to conceive credibility- approach digital marketing companies offering ORM services. It is nothing else but crafting the strategies or perception of a brand/organization on the internet. This also shapes the opinion of the public and consumers.
But with the advancing times, we have a lot of tools that do the tough job for us. So, here we’re presenting a list of some social media tools that help in boosting the profile. Based on the kind of content you produce, social media channel you’re targeting or simply the one that suits your budget.
Instagram is a preferred social media platform for many people worldwide. Hence, a lot of business Instagram accounts prefer KickSta. It is a great tool to increase followers on a business account that is being run on Instagram. It brings colossal likes on different photos posted, by targeting the right audience. This brings the real Instagram users, and not chat-bots, to follow the account. With a genuine response, it increases brand awareness among people.
As said previously that social media marketing demands ample time for running the business, scheduling things can become a hassle for anyone. Untie the cuffs of scuffle by using LATER. This marketing tool is widely used by every ORM service providing company in India. It becomes an apprentice for posting the scheduled posts for all social media platforms. The Drag & Drop calendar feature enables the user to map the upcoming posts. Not only this, but you can track the analytics with hashtags.
Though content fuels your website, the lack of visuals will just depreciate things. When you got visuals and stills, the appeal will automatically uphill. Light Room, by Adobe, has got your back while adding images or editing them. It is a user-friendly tool with additional features like sliders and filters. And, the best thing about Light Room is that it doesn’t require much experience. It is available for both mobile and desktop versions.
You can be the boss of professional photo editors while being a digital marketer, content developer, or ORM expert. When you use the Retouchup, the professionals do the job for you. It is a platform where people get the image editing done for posting them on social media platforms. This platform has almost all features like that of Photoshop, but, less perplexing. All you need to do is submit the photo and image editors available will do the work for you within 24 hours.
Increasing followers daily would be a blessing for any online business, right? WRONG. No business tops the chart overnight. Google can detect whether your followers/subscribers are genuine or ghosts. If the results aren’t genuine, like a few hundred likes despite having thousands of followers, the website will be taken down. Hence, HypeAuditor should be used. It weeds out all ‘fake’ followers to maintain the genuineness. Not only this, but it also boosts the organic traffic to the website.
MVB by Animoto
Marketing Video Builder or MVB is an amazing social media tool. Since stills attract a limited viewership, videos can boost the same and keep the engagement last long. By using MVB, you can create professional-level videos. And guess what, this video editor doesn’t demand additional a degree in editing. The edited videos can be shared across different social media platforms. All templates are curated by Animoto for an easy hand or you can make a video from the turf as well!
In business, it is essential to keep a track of followers. But, keeping a record of followers who unfollowed is a ritual. This tool, specially designed for Twitter, brings a crystal clear image of all those who’ve recently unfollowed your Twitter handle. This can be set to modes for tracking daily or monthly unfollowers. Using this tool, a brand can revise its marketing stratagem and fix all loopholes.
Things are evolving with jet speed. And it would be a turtle’s pace when you got to post the same thing on different social media platforms. To keep this hassle away forever, bring in Hootsuite. This social media tool allows integrating with multiple social media platforms at the same time! It means that you can easily plan and post just with a single click.
You never know when your business can be the ‘Hot Topic’ in the town. So, just to ensure the popularity of the brand amid the online public, you should lay your hands on Social Mention, a highly recommended social media tool. It is a social media analytics tool that collected genuinely generated data mentioning your brand name, services, and products. Besides, it counts the hashtag posts that help the brand in tracking its fame among the public.
Social media profiles of brands remain the prime target of cybercrime of hacking. Whether a pre-established profile or novice, you simply cannot use a less trustworthy firewall to prevent hacker invasion. Hence, you need tools that safeguard social media profiles of a brand. Zero FOX is one such tool that guards the profile on every platform by preventing hacker invasion. Besides withstanding hacking, it weeds out the disruptive content, eliminates ghost profiles, and debars scammers.
On The Whole
Undoubtedly, there’s an assortment of social media tools that uphill the profile of a brand, regardless of the platform. Above was merely a short compilation of the must-haves that will help in boosting the user engagement, protect the profile, and relieve you from becoming a bot. To ooze optimal results, it is essential that you should use the above-mentioned tools. Without a second thought, these tools will surely upscale your social media drive.